Best Facebook Ads Strategies for Dropshipping in the US Market

Facebook Ads remain one of the most powerful tools for growing a dropshipping store. Here’s how to win in 2025:

1. Test Multiple Creatives:
   Use videos, carousels, and testimonials to find what resonates.

2. Target by Interests + Behaviors:
   Use custom audiences and lookalikes to reach potential buyers in the US.

3. Use UGC (User-Generated Content):
   Authentic content builds trust and increases click-through rates.

4. Retargeting Campaigns:
   Don’t lose warm leads—retarget visitors who didn’t buy with a discount offer.

5. Optimize for Mobile First:
   Over 90% of users access Facebook via mobile—your ads must be mobile-optimized.